Why KUFA's Trolling Snubber with Cannonball Snap stands out When you’re trolling, the connection between your downrigger weight and the line matters. The KUFA Sports trolling snubber pairs a ball-bearing swivel on one end with a quick-release cannonball snap on the other, all finished...

Classic Vibrax action that attracts with purpose The Blue Fox Classic Vibrax Spinner blends precise engineering with water-worthy motion to deliver a lure that catches attention in a variety of conditions. A free-hanging blade adds a subtle flicker, while a belled body supports a...

Elevate area fishing with the Vzuiwkfmr 10-Piece Spoon Lure Set Designed for versatility and reliable performance, this hard metal spoon lure kit brings together rhythm, color, and casting reach that real anglers notice. The lures flash with gradient finishes and speckled details, creating attractive...

OverviewThe Silver Horde Coho Killer Spoon introduces a lifelike presentation designed to grab attention and invite demand from predatory fish. It features an ultrarealistic 3D eye paired with fluttering action that mimics a wounded baitfish, inviting closer investigation and potential strikes. The Glow/Green/Chartreuse/Black colorway...

Overview The Zoom Magnum Shakey Head Worm is a purpose built lure designed for Shaky Head rigs. Its profile stands upright and invites bites, delivering a visible silhouette and steady action as it settles along the bottom. The Watermelon Seed shade pops in various...

A timeless choice for versatile freshwater fishing Since 1977, Culprit has stood out as a practical, fisherman-designed option. The Culprit Original Worm combines a laminate color approach with a ribbon tail, aiming to deliver convincing movement and visibility as you cast and retrieve. The...

Overview The Little PHAT-E 3.5 Ghost White is a compact spoon lure crafted to catch attention in both bright and dim conditions. Built with a robust stainless core and a luminous finish, it performs across saltwater and freshwater setups while remaining durable through repeated...

OverviewRiver2Sea's Whopper Plopper 75 T-1000 is designed by the legendary angler Larry Dahlberg as a topwater secret weapon for muskies. The soft, pliable tail rotates on the harness and creates muskie alluring rumbles at a variety of retrieve speeds and depths. The tail is...

Overview Meet the Tbest Fishing Lures Sequins Bait, a versatile metal bass hard spoon jig lure crafted to tempt predatory fish with a shimmering, lifelike presentation. The lure features a natural fish profile and 3D eyes that catch light as you reel, inviting bites...

Overview\nMeet the Yakima Bait Mag Lip FlatFish 4.0, a rugged lure designed to handle big game fish from rivers and lakes to offshore waters. Built to endure hard pulls and rough water, it maintains a dependable action that anglers trust season after season.\nEnduring action...

Elevate river presentation with the Blue Fox Rattlin' Pixee Spoon In Alaska and the Pacific Northwest, anglers often rely on a touch of noise and motion to entice wary fish. The Blue Fox Rattlin' Pixee Spoon blends a compact, balanced profile with vivid flash...

Overview The Lake Fork Trophy Lures Live Magic Shad V-Tail in Smoked Pearl delivers a lifelike swimming silhouette with a subtle, life-like glide that can entice even wary bass. Sized at 3.5 inches and packed as a 6 count, this soft plastic swimbait is...

Meet the Mirrolure MirrOdine 17MRBG-PDSBG The MirrOdine 17MRBG-PDSBG is a compact suspending twitch bait designed for inshore and nearshore fishing. At 2 5/8 inches and 3/8 oz, it delivers a balanced feel that hovers with a deliberate pause, inviting bites from predatory game fish....

Overview The Rapala Rippin' Rap is a lipless, deep-belly lure designed to crank, swim, and rip with a slim silhouette that flutters on the drop. Its action, flash, and vibration are built to grab attention in a variety of water types, from clear to...

Overview The Keitech ES4428 5-Inch Artificial Fishing Bait offers a compelling blend of profile, balance, and motion designed to entice a wide range of predators. Built around an unsymmetrical shad-inspired body, the lure responds with a lively tail action that kicks into life with...

Overview The Cotton Cordell Deep Diving Red Fin in Pearl/Red (5/8 oz) is a versatile lure designed to spark action across freshwater and inshore scenes. Its striking pearl finish catches light and reflects subtle shifts in color as you retrieve, inviting enticing follow-up strikes...

Product overview Meet the Keitech FS78470 6.8 inch Shad paddle tail swimbait, designed for lifelike swimming and reliable balance. The two tone color injection blends multiple salted plastics to produce a natural look and consistent action in the water. A core feature is the...

Meet the Gitzit Small Fry Shad 3 Pack The Gitzit Small Fry Shad 3 Pack delivers a compact, high-action option for your tackle box. At 2.25 inches and 5/16 oz, these lures strike a balance between sensitivity and visibility, producing a lively glide and...

OverviewMeet the Zoom Bait G Tail Worm, a 6 inch soft plastic designed for versatile casting and enticing retrieves. The square body stays steady in the water, while the prominent G tail flutters with every reel turn, catching attention beneath the surface and inviting...

Elevate your lure building with premium 1" blades Turn a simple DIY project into a more responsive topwater lure with the KTGCOZS 50-pack of 1" stainless steel prop blades. Each blade is sized to balance performance and handling, helping your lure deliver engaging water...