Booyah's Super Shad Purple Glimmer offers a timeless profile with modern color and motion, crafted to resemble a school of fleeing baitfish. In the water, the silhouette reads natural and reactive, inviting predatory bass to investigate. The lure stays balanced across a range of...

Discover the Booyah Super Shad Pearl ShinerTurn heads in freshwater lakes and rivers with a lure that blends classic design with modern action. The Pearl Shiner finish catches light and creates visible flashes, helping the bait stand out in clear and stained water alike.Realistic...

Meet the Booyah Swim N Jig in Black Blue, a purpose-built bass jig engineered to work through dense grass and weed. Its design emphasizes a true swimming action, even when you’re probing thick cover, so you can target bass that hold tight to structure...

Booyah Swim N Jig in White Shad The Booyah Swim N Jig is engineered to handle thick grass and snag-prone water. Its flat-bottomed, arrowhead jighead pairs with an inline line tie to create a compact swimming profile that stays true as you work through...

Booyah Swim N Jig — Black Brown 3/8 oz The Booyah Swim N Jig is built to perform where thick vegetation meets the water. Its flat-bottomed, arrowhead jighead keeps the lure oriented on a steady path, while the inline line tie ensures a clean,...

OverviewMeet Booyah Swim n Jig in the Black Blue colorway. This half-ounce lure blends a flat bottomed, arrowhead shaped jighead with an inline line tie to deliver a stable, snag resistant retrieve through dense grass and weed beds. Its thoughtful design invites a clean...

Meet the Booyah Swim N Jig White Shad 1/2 ozBooyah's Swim N Jig White Shad half-ounce is built to conquer dense vegetation and weed beds. Its flat-bottomed, arrowhead jighead keeps the line tie inline with the hook, helping maintain control as you take the...

Overview Meet the Booyah ToadRunner Jr Albino Frog 3in, a topwater lure built to bring purposeful action to the water. Its design centers on a modified Pad Crasher body with added side rails, helping the lure plane smoothly and stay upright as you work...

OverviewThe Booyah ToadRunner Jr is the compact, topwater frog lure designed to mimic a small prey movement on the surface. Its Leopard Frog pattern stands out in the shallows, while the hollow body delivers a crisp silhouette that catches the eye. This Standard version...

Overview The Booyah Tux & Tails spinnerbait is built to command attention with a compact profile and a high-contrast color scheme. In Chartreuse White/Gold, it blends visibility with a versatile action that can adapt to a range of water conditions. The lure pairs a...

Booyah Tux & Tails Citrus Shad Spinnerbait Booyah’s Tux & Tails delivers a compelling blend of flash, vibration, and practical design in a 1/2 oz spinnerbait. The Citrus Shad color captures the natural shimmer of baitfish under bright light, making it a versatile choice...

Overview Booyah Tux & Tails in White/Gold is a purpose-built spinnerbait crafted to grab attention on the water. Its dual blades deliver a bright, multi-angle flash and a pronounced wobble, while the red hook adds a high-visibility detail. A built-in trailer and a 55-strand...

Overview Booyah Tux and Tails delivers a high-visibility spinnerbait experience in a Black and Copper finish. Weighing 3/8 oz, this lure combines a vivid blade action with a red hook and a built-in trailer for a cohesive, attract-and-hook presentation during retrieves along shorelines, weed...

Overview The Booyah Tux & Tails spinnerbait in White/Gold at 1/2 oz is designed for anglers who want quick responsiveness and strong visibility. When it lands in the water, the color contrast and blade action create a noticeable presence, helping you gauge how fish...

Overview Booyah brings a slice of fishing analytics to life with the Tux & Tails spinnerbait. In Chartreuse White/Gold and weighing 3/8 oz, this lure blends bright color contrast with a profile designed to attract freshwater bass. The setup aims to deliver visibility, motion,...

Booyah's Tux and Tails Wounded Limetreuse spinnerbait is designed to deliver a compelling blend of flash, vibration, and trailer action. When it hits the water, the blades catch the light and move with the current, while a vivid red hook provides a sharp silhouette...

Back in the spotlight: Booyah XCS Series Silent Square-Lip Crankbait The Booyah Bait Co. reintroduces the legendary XCS series in two sizes, giving anglers a quiet option for shallow-water bass and perch-hunting ponds. This 2.75-inch model prioritizes a compact, responsive presentation that feels at...

Overview Experience the reimagined Booyah XCS Series in two practical sizes, built for stealth in shallow water. The silent body helps you approach feeding zones without spooking wary bass, increasing the chances of a clean, convincing presentation. This lure is ideal for anglers who...

Booyah XCS Series Silent Square-Lip Crankbait: Tennessee Special The Booyah Bait Co. reintroduces the legendary XCS Series in two sizes, with this Tennessee Special edition built for shallow-water encounters. At 2-5/16 inches, the lure presents a compact silhouette that still catches attention as it...

Revived classic design for shallow-water bass hunting Booyah Bait Co. reintroduces the legendary XCS series in two practical sizes, delivering a silent operation that won’t spook wary fish in tight spaces. The square lip is engineered to track through cover with controlled contact, helping...