Meet the next generation of Yo-Zuri’s Rattl'N Vibe series with the R1160-MCF sinking lure in Matte Crawfish. Weighing in at 5/8 oz, this compact hardbait blends a lifelike profile with engineered performance designed to handle a range of conditions. The new finishes—proprietary holographic scales,...

Overview The Duel Yo-Zuri R1165-CPPO 3D Magnum Deep Diver is built for deep-water trolling with a resilient polycarbonate body and through-wire construction. Its tough build is paired with an internally illuminated Prism 3D finish and color-change technology, delivering a vivid, reflective presence that stands...

Overview The Yo-Zuri R1165-CPRH 3D Magnum Deep Diver Floating Lure combines a rugged polycarbonate body with a proven lure action to deliver a versatile trolling option for deep-water anglers. The red head adds a striking target in clear and stained water, while the sturdy...

Overview The Yo-Zuri 3D Inshore Surface Minnow is a wake bait designed for quick, balanced action in shallow water and near cover. Its compact, rounded profile creates a pronounced surface wake and a rolling action on a straight retrieve, helping you present a lifelike...

Inshore wake bait built for shallow water action The Yo-Zuri R1215-MDG 3D Inshore Surface Minnow is a specialized wake bait designed for quick starts and steady performance near cover in inshore environments. When cast toward grass flats, oyster bars, or other shallow structures, its...

OverviewThe Yo-Zuri R1215-PSCL 3D Inshore Surface Minnow is a wake bait designed for quick, responsive action just beneath the surface. Its balanced profile helps it start rolling and carving a visible wake as you begin your retrieve, making it easier to cover promising pockets...

Yo-Zuri has been making quality fishing lures, fishing lines, and leaders for over 50 years in Japan, shipping throughout the world. The brand's products are crafted to be realistic with strong actions to help anglers have their best fishing days.Key specifications Package length: 2.794...

Overview The Yo-Zuri R1301CLT Crystal Minnow Deep Diver Walleye is a floating lure created for freshwater trolling. Building on the trusted Crystal Minnow action, this model delivers a lifelike waver and subtle darting motion that can attract walleyes across different water conditions. Crafted with...

Premium results with the Yo-Zuri Hydro Minnow LC-F 170mm Yo-Zuri has built a legacy of quality fishing gear from its Japan-based heritage, and the R1323-BP Hydro Minnow LC-F in Black Purple continues that tradition. This lure brings together a realistic color pattern, precise action,...

Overview Meet the Yo-Zuri R1346 Squid Leader, a compact 12-pound test leader built with a distinctive 2-branch design. This setup aims to preserve lure action and deliver dependable line control, pairing well with squid jigs and light tackle setups. Crafted by a brand with...

OverviewInshore environments demand precise surface action and dependable distance. The Yo-Zuri R1350-BSCL TopKnock Pencil delivers a distinct silhouette and rhythm that helps you explore shallow ambush zones with confidence. The lure sits flat on the water instead of tail first, creating a stable profile...

Meet the Yo-Zuri R1350-PSCL 3D Inshore TopKnock Pencil, a specialized topwater lure built for inshore predators. Its compact 100 mm body balances a bold color profile with a lifelike baitfish silhouette to tempt fish along calm bays, tidal channels, and windy shores. The design...

Inshore action reimagined with the TopKnock Pencil The Yo-Zuri R1350-V TopKnock Pencil is a purpose-built topwater lure designed for confident casting and engaging retrieves. At a compact 4 inches (100 mm) and finished in a striking violet, this lure offers a bold silhouette that...

Overview Yo-Zuri has built a long-standing reputation for quality fishing lures and line systems, rooted in over 50 years of Japanese craftsmanship. The Yo-Zuri R1352 MSH 3Db Crank 60mm Squarebill blends a lifelike appearance with responsive action, offering anglers a dependable option for diverse...

Overview Yo-Zuri has spent more than 50 years crafting fishing lures with a focus on realism and reliable action. The Yo-Zuri R1352 PBLS 3Db Crank is a compact 60mm squarebill hard bait designed to perform across a range of water conditions. Originating from the...

Meet the Yo-Zuri R1352 TM 3Db Crank 1.5 Squarebill For more than fifty years, Yo-Zuri has crafted hard-baits in Japan that balance realism with durable design. The R1352 TM 3Db Crank 1.5 Squarebill pairs a compact 60 mm body with a deliberate wobble, delivering...

Overview Yo-Zuri has reimagined the R1352-BOCF 3D Crank 1.5 Squarebill to offer a compact, versatile option that performs across a range of freshwater scenarios. At roughly 60mm and about 1/2 ounce, this squarebill delivers a balanced blend of buoyancy and action, making it a...

Overview Yo-Zuri has redesigned the Crank 1.5 squarebill to deliver a compact, highly versatile bait that respects Prostaff feedback. At 60mm and about 1/2 oz, it matches common lake forage while staying easy to cast and maneuver. Its buoyant body helps it ride over...

Yo-Zuri R1352-RGZS 3D Prism Crank 1.5 Squarebill The Yo-Zuri R1352-RGZS is a compact, half-ounce squarebill at 60 mm, sized to resemble common forage in lakes, ponds, and rivers. Its buoyant body helps it ride over laydowns and skim across rocky bottoms, giving you a...

Compact, high-performance squarebill for shallow water scenarios Yo-Zuri has redesigned the Crank 1.5 Squarebill to a lighter, more targeted 1/2-ounce profile. With its 60 mm length, this lure mirrors common forage in lakes, ponds, and rivers, giving anglers a versatile option that remains buoyant...