

We offer free standard shipping to every province and territory in Canada.
We offer free standard shipping to every province and territory in Canada. No minimum purchase is required, and all orders include tracking for your convenience.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
Deliveries to Canada’s outer and remote regions may experience seasonal delays caused by severe weather or limited carrier availability. We appreciate your patience and recommend allowing additional time for your order to arrive safely.
Designed for anglers who value action, balance, and reliability, this lure pairs a bold black back with a vivid red underside. The color contrast remains visible in a range of light conditions, helping the lure stand out as it moves through the water. A well-balanced body and deliberate weight distribution deliver a smooth dive and predictable movement during your retrieve.
From the moment you pick up the lure, you’ll sense its solid construction and thoughtful balance. The hardware is chosen to withstand repeated strikes and long days on the water, so you can focus on your cast and retrieve rather than maintenance. This isn’t just a pretty color combo; it’s a tool built for consistent performance across varying fishing conditions.
Cast along weed edges, structure breaks, and drop-offs, or target schooling fish in open water. The high-contrast black/red colors improve visibility in stirred or murky waters, while the lure’s weight and balance support both precise casts and steady retrieves across depth ranges.
Start with a moderate retrieve pace and vary speed to discover the fish’s preferred response. Keep the rod tip low to maintain line tension during the dive. Pair with a compatible rod and reel to maximize depth control and action at range.
The Brads Bait Diver combines a proven color pattern with a reliable diving action that many anglers value for diverse water types and species. Its bottom hook design is aimed at secure hooks sets and reduced losses, making it a practical choice for exploratory fishing days when you’re trying to cover water efficiently.
Q: What makes the Brads Bait Diver stand out?
A: Its diving action and bottom hook system support steady retrieves and reduce lost catches.
Q: Is this lure suitable for different fish species?
A: Yes, the high-contrast black/red color and action are designed for use with a variety of species in diverse waters.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.
When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.
Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.
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