Bill Lewis ATV Squarebill Crankbait 1.0 – Chartreuse Shiner with Mustad Triple Grips

Overview

Meet the Bill Lewis ATV Squarebill 1.0, a versatile lure designed to excel across rock, wood, and grassy edges in both freshwater and saltwater settings. Its honeycomb body blends strength with a lighter profile, while the circuit board lip helps the lure dive deeper and produce a tighter wiggle than standard squarebills.

Engineered to pair with a variety of cover, the ATV Squarebill balances action and castability so you can work near structure, under overhanging grass, and along weed lines without losing focus on the target area.

Key benefits you may notice

• CIRCUIT BOARD LIP enables deeper dives while maintaining a compact, responsive wiggle.
• VERSATILE ACTION mirrors SB57 with a lip that snaps out of grass tops, ideal for edges and gaps.
• MUSTAD TRIPLE GRIPS provide secure hooksets and help you stay connected through the fight.
• ENHANCED DURABILITY from honeycomb construction, offering strength with lighter weight for longer casts.
• PRECISE CASTING thanks to a balanced design that helps place the lure near cover and targeted structure.

The ATV 1.0 is built to run in roughly 2–6 ft of water, with multiple size options to better match local baitfish. The color selection includes Chartreuse Shiner, a profile that stands out in murky water and clear days alike.

Real‑world use and setup

• Target bass around rock piles, wood cover, and grassy edges where fish often lurk.
• Pair with a steady retrieve to feel the tight wiggle and depth changes as the lip dips and rises.
• Fish in both freshwater and saltwater environments, adapting depth and cadence as conditions shift.

Bill Lewis Outdoors has a long history of innovation, blending traditional craftsmanship with modern design. The ATV Squarebill 1.0 stands as a practical choice for anglers who want a dependable, lifelike presentation that covers a wide range of cover and depth without overpromising results.