Bomber Fat Free Shad Alabama Herring 3" Lure - Deep-Diving Bass

Meet the Bomber Fat Free Shad Alabama Herring 3" — a large-profile plug designed to mimic the shimmer and sprint of shad as it darts through water. This 3" lure is built to dive deep, reaching 14-16 feet while cutting through heavy cover with a balanced blend of buoyancy and action. It’s the kind of lure that can tempt bass in clear or murky water by presenting a lifelike profile in a familiar baitfish color.

Design and color updates

In the redesigned Fat Free Shad line, Bomber preserves the familiar action anglers rely on, while introducing new pro-selected color patterns that stand out in varying light and water conditions. The result is a versatile option that can be matched to different bodies of water without losing the classic look that ongoing fans expect.

Key advantages

• Large profile that attracts attention and can trigger bites in lakes and rivers
• Dives 14-16 feet to reach mid-depth bass and structure
• Durable construction designed to withstand repeated casts and brush contact

What to expect on the water

Whether you’re fishing deep brush piles, ledges, or points, the Fat Free Shad Alabama Herring 3" brings a credible shad imitation with a crisp wiggle that can entice bites. Field notes highlight its ability to push through tangled cover and present a natural silhouette at depth, improving strike opportunities in a variety of conditions.

How to use

• Choose a color pattern that matches local bait and water clarity
• Use a steady, slow retrieve with occasional pauses to reveal the lure’s tail kick
• Experiment with slight speed variations to discover what triggers a strike

Note: Color patterns and action are designed to offer options, not guarantees; success depends on conditions, technique, and timing.