

We offer free standard shipping to every province and territory in Canada.
We offer free standard shipping to every province and territory in Canada. No minimum purchase is required, and all orders include tracking for your convenience.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
Deliveries to Canada’s outer and remote regions may experience seasonal delays caused by severe weather or limited carrier availability. We appreciate your patience and recommend allowing additional time for your order to arrive safely.
Meet the MagBay Lures Original Phoenix Marlin lure in the striking Magic Purple. This 10 inch pelagic trolling lure is designed to perform across oceans, delivering an eye catching silhouette and a lifelike water entry that can entice big game fish. The lure features a keel weighted head for stable tracking and a profile that imitates fast moving bait, making it a versatile choice for both seasoned captains and weekend anglers exploring new water.
Originally built to perform in the Gulf, Caribbean, Pacific, and Atlantic, this Phoenix lure has become a popular option for multi ocean trolling spreads. The Magic Purple finish catches light differently as depth and sun angle change, helping the lure remain visible across water colors from crystal blue to emerald green. Its motion suggests a darting baitfish as it shimmies and dives, encouraging follows and strikes from curious predators during long trolling runs.
On long offshore trips, captains report that the lure works well as part of a balanced spread that includes both deep and surface baits. The lure's action can complement faster trolling cadences, and it pairs well with traditional and heavier trolling weights to achieve the desired depth and wake. This combination may help you cover more water and test different bite windows.
As with any lure, results depend on water conditions, current, and fish mood. The Original Phoenix Marlin lure offers a flexible, high visibility option that may help you widen your trolling repertoire while remaining focused on thoughtful, fish friendly strategies.
Q: What species can the MagBay Lures Original Phoenix Marlin lure help you target?
A: Targets marlin, wahoo, sailfish, tuna, and dorado with versatile trolling action.
Q: What trolling speed is recommended for optimal action?
A: A recommended range is 6–9 knots for best balance of lure action and bite response.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.
When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.
Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.
Thanks for subscribing!
This email has been registered!
| Product | SKU | Description | Collection | Availability | Product type | Other details |
|---|