Strike King Red Eyed Shad The Shizzle Lipless Crankbait 1/4 oz – 3D Eyes

Overview

The Red Eyed Shad has earned its place as a go-to lipless crankbait on pro tours. Designed by Strike King’s National Pro-Staff, this lure blends bold, high-contrast finishes with dependable hardware—delivering a convincing presence in the water from the moment it sinks to the moment it darts away on the retrieve. The Shizzle color adds an extra layer of visibility, helping the lure stand out in various light conditions.

Design highlights

• Awesome paint jobs with high-contrast finishes that catch the eye
• Premium hooks built for durability and solid hooksets
• 3D eyes that add depth and realism to every presentation

Sound and fall

Free-floating rattles create a subtle, room-filling chatter that can help the lure cut through chop or murky water. The lipless profile delivers a bold, aggressive presence, while the free-fall action provides a lively descent that can provoke bites on the drop.

Real-world uses

This lipless crankbait excels in a variety of water types, including lakes, rivers, and reservoirs with cover or structure. The Shizzle color paired with a quick, repeatable retrieve can prompt reaction bites from bass and other aggressive species. In clear water, the reflective paint and compact body offer a compact target that still communicates a strong presence as it moves through vegetation and along edge lines. In stained water, the bright finish and the rattles add audible and visual cues that help the lure stand out.

• Lakes with rocky structure and weed edges
• Rivers with current and staging spots
• Clear to stained water where color contrast matters

How to fish it

Cast, then retrieve with a mix of speed and pauses to feel for taps. Try a sharp pull followed by a brief pause, a steady cranking cadence, or a quick snap and glide to explore different action profiles. Listen for any bite or resistance on the fall and adjust your timing accordingly.

• Short, fast retrieves to trigger aggression
• Pause and let it fall to entice bites on the descent
• Adjust depth and speed to match water conditions and cover

Specs and availability

• Weight: 1/4 oz
• Finish: The Shizzle color
• Features: 3D eyes, free-floating rattles, premium hooks