

We offer free standard shipping to every province and territory in Canada.
We offer free standard shipping to every province and territory in Canada. No minimum purchase is required, and all orders include tracking for your convenience.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
Deliveries to Canada’s outer and remote regions may experience seasonal delays caused by severe weather or limited carrier availability. We appreciate your patience and recommend allowing additional time for your order to arrive safely.
When forward facing sonar reshapes how you fish, the Yum Lures Forward Facing Sonar Minnow 3in offers a soft plastic profile designed to perform in tandem with the tech. Created in collaboration with pro angler Jason Christie, this lure aims to stay visible and inviting in front of active bass, helping you read the bite on screen and respond with confidence.
This 3 inch soft plastic minnow moves with a subtle baitfish like quiver that comes alive under sonar illumination, offering a natural presence that can prompt a bite from bass within the water column. Its design emphasizes realism in motion and a profile that stays true to life as you work the lure through the strike zone.
Forward facing sonar lets you see how bass respond in real time. The FF Minnow is tuned to hold a natural, quivering presence in the strike zone, inviting bites rather than just drawing attention. This presentation aligns with the on screen action, giving you a clearer sense of when to set the hook.
The pro grade collaboration with Jason Christie emphasizes a measured approach: a lure that remains visible, enticing, and easy to control as you watch the action unfold. The soft plastic profile moves realistically in the water, while the built in scent adds a subtle layer of appeal without overpowering the lure’s natural motion.
Compatibility and setup: This lure is designed to pair seamlessly with the YUM Front Facing Sonar Jig head, offering a tidy, balanced system that supports lifelike motion and easy handling. Results vary with conditions, water clarity, and fish mood, so consider it as part of a broader forward facing sonar strategy.
Note: While the lure is designed to enhance forward facing sonar presentations, it does not guarantee catches. Use it alongside tuned depth changes, varied retrieves, and attentive sonar interpretation to maximize possibilities.
Q: What makes the Yum Lures Forward Facing Sonar Minnow 3'' stand out?
A: Designed for forward-facing sonar, it subtly quivers to entice bites and pairs with the YUM jig head.
Q: How should I use this lure for best results?
A: Cast near structure, hold it in front of the sonar, and vary depth and retrieve to find confident bites.
You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).
You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).
If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.
We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.
When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.
Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.
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