Halco Laser Pro 190DD: Next‑level bluewater lure The Halco Laser Pro Lure combines advanced lure technology with rugged, ocean‑tested construction. Designed to endure long runs and tough conditions, its outer body houses integral hook anchoring and towing points, simplifying rigging and reducing wear on...

Overview The Halco Roosta Popper Pink is a 105mm surface lure engineered for attention-grabbing action. Known for quality and durability, Halco has built a lure that can endure repeated casts and lively surface strikes. With Halco’s reach extending to 70+ countries, this popper embodies...

Overview Discover Helly Hansen’s H&H The Secret Redfish weedless spoon twist free spoon lure, crafted in a bright gold finish that shines in sunlit bays and marshy edges. Weighing 3/4 oz, it strikes a balanced profile for confident casting and versatile retrieves, making it...

Overview Luhr Jensen combines durable construction with a vibrant finish in the 4 Bolo Flex-i-Troll Green Rainbow Fishscale lure. Designed as a single-hook lure, it presents a compact profile that can be tuned for a range of trolling setups. The Green Rainbow Fishscale finish...

Meet the CLAM 8813 Jig Box - Medium The CLAM 8813 Jig Box - Medium is built for cold days on the ice, offering a compact balance of capacity and durability. Its rugged construction and careful design keep your jig collection organized and ready...

Unlock topwater possibility with the Spro Bronzeye Pop Bait – Navy Seal The Bronzeye Popper Frog, part of the Dean Rojas Signature Series, is engineered to coax bass from the thickest cover with a powerful, attention-grabbing pop. Its design emphasizes a loud splash and...

Overview Meet the SPRO BBZ-1 Baby Shad 25, a finesse swimbait crafted to tempt a range of game fish. Designed by renowned angler Bill Siemantel, this compact bait offers a subtle yet convincing swim that can fit into tight spots and clear-water presentations alike....

Vibration-X Ultra Rattle: A Versatile Sinking Lure Meet the Megabass Vibration-X Ultra Rattle in Secret Gill. This 3-inch, half-ounce sinking lure features a loud rattle and a pronounced body vibration that translates into an audible, tactile signal as it dives. The combined sound and...

Rapala Original Floater 18 PurpledescentThe Rapala Original Floater 18 Purpledescent remains a trusted choice for anglers who value versatility and reliable action. Its wounded minnow presentation mimics a stressed baitfish, triggering a natural, darting response that draws curious gamefish from the strike zone.Crafted with...

Overview Meet the Lucky Craft Pointer 78DD, a compact suspending jerk bait designed for mid‑depth presentations. Its innovative weight balance places brass weights low, creating a noticeable wobble and subtle vibration whenever you pause your retrieve. In mid-water, this lure tends to hover around...

Overview The Rapala Deep Tail Dancer 11 Purple Clown Flash is a deep-diving, 4.375-inch lure designed to entice with a wide-tail action and the classic Rapala wounded-minnow appeal. Its color pattern combines vibrant purple, orange, and reflective flashes to stand out in various water...

Overview Meet the Rapala Deep Tail Dancer 09 Purple Clown Flash, a deep-diving banana-style lure designed to entice strikes with a lifelike, wounded-minnow vibe. The Purple Clown Flash color adds visibility in varied water conditions while maintaining a natural silhouette that can draw attention...

Meet the Danielson Weighted Glow Sleeve Crab Trap Gate, a thoughtfully designed crab trapping accessory that blends stability, visibility, and value. Built with a weighted core to help keep the gate steady in varying water conditions, and a glow sleeve to improve low-light awareness,...

Overview Meet the Zappu INWKBG116 Inch Wacky Weed Guard, a tungsten swim head crafted for anglers chasing precision and distance. Building on Zappu's legacy of high-density tungsten heads, this piece blends weight, balance, and a weed guard to handle tangled cover and tough outings....

Overview The Spro SB25 BBZ-1 Baby Shad 25 in Wicked Perch is a finesse swimbait designed to deliver a subtle, lifelike glide that holds up to a variety of fishing scenarios. Built with a purpose-driven balance and a compact profile, this lure aims to...

Meet the Rapala Deep Tail Dancer 07 Flash Perch, a deep-diving lure designed to deliver action when fish are tight to structure or cruising in deeper water. With a banana-style body and a pronounced wide tail, it blends Rapala’s classic wounded-minnow appeal with an...

Turn up the color on your baiting setupPro-Cure Bad Azz Powder Dye is a pure concentrated powder designed for large batch work. Whether you're dyeing a dozen herring, a stack of Ballyhoo, or several pounds of prawns, this dye helps you achieve bold color...

Meet the Williams Wabler: a time‑tested lure with a storied legacyThe Williams Wabler is one of the most recognizable spoons in fishing tackle history. The large W60S model measures 3-1/4 inches and weighs 3/4 oz, offering a balanced profile that tracks smoothly in the...

OverviewThe Got-Cha G1501-WT Tuna Tail Skirt combines a compact 4-inch profile with a 2-ounce weight, offering a versatile lure for a range of conditions. Its white plastic body delivers a clean, high-contrast silhouette in both sunny and shaded water, helping you cover water efficiently...

Overview The Danielson 4013003 Premium Crab Trap Harness in stainless steel is built to handle long days on the water. Its all metal construction and careful hardware are designed to withstand exposure to salt air and spray while keeping traps secure during use. Crafted...