Meet the Catfish Sumo Sumo Spoon The Sumo Spoon delivers a practical, ready-to-use baiting solution for serious anglers. Built around a compact 1 5/8 inch profile, this spoon is designed to hold a generous amount of bait and deliver consistent display on every cast....

Rapala Dives-To Crankbait: Diving Power with Realistic Action Meet the Rapala Dives-To Crankbait, a diving hard lure crafted to spark bites with lifelike action, eye-catching flash, and subtle vibrations that fish notice. At 2-3/4 inches and in the Big Shad color, this lure is...

Mid‑Depth Trigger: Lifelike Action You Can FeelThe Rapala Dives-To Crankbait is built to entice bites with a lifelike blend of action, flash, and vibration. When you reel it in, the lip and body work together to mimic a wounded or fleeing baitfish, inviting predators...

Overview The Rapala Ott's Garage Slim 06 Shad is a compact, shad-style lure designed for freshwater fishing. Its slim profile and lifelike silhouette aim to mimic a small baitfish as it moves with a natural flutter and glide through the water. Built under the...

Meet the Rapala Dives-To 14 Big Shad Designed to deliver a controlled, lifelike diving action, the Dives-To 14 Big Shad pairs a compact 2-3/4 inch body with a 14-foot running depth. The 3/4 oz weight supports long, accurate casts from shore, boat, or kayak,...

Rapala Ott's Garage Slim 06 Helsinki Shad: a refined lure for freshwater anglers When you dip this lure into the water, the slim body catches light and movement in a way that feels natural to predatory fish. The Helsinki Shad pattern evokes a familiar...

Overview The Googan Baits GKC-3-NAT Krackin' Craw 3 Natural is a versatile soft bait designed to attract bass with a lifelike crawfish profile and dynamic action. At 3 inches, this bait pairs a textured body with oversized pinchers to deliver both visual appeal and...

Three iconic topwater lures in one ready to fish pack The Arbogast Triple Threat Fishing Lure Pack combines three proven topwater lures into a single, versatile set for freshwater anglers. By selecting sizes and color patterns aimed at surface strikes, this trio helps you...

Overview The Bomber Triple Threat 3 Pack combines a timeless crankbait shape with rugged durability and dependable performance. Each lure weighs 5/16 oz, making them versatile for casting and steady retrieves across a range of water conditions. The pack is designed for anglers who...

Elevate bass fishing with lifelike shad movementIn waters where shad schools gather, bass predators respond to the subtle signals of a wounded baitfish. The FishLab Bio Spoon Weedless Lure in gold delivers a believable flutter and dart, capturing attention with a natural shimmer that...

Overview Bass anglers know shad are a signature forage across many waters, from lakes to reservoirs. The FishLab Bio-Shad Flutter Spoon is crafted to mirror a wounded shad, delivering a compact, responsive profile that can entice strikes from aggressively feeding bass. Whether shad are...

Overview The FishLab Bio Spoon Weedless Lure in a sleek gold finish is engineered to catch bass that key on shad. Its compact profile and fluttering action flash in the water, suggesting an injured baitfish just out of reach. Anglers appreciate how the lure’s...

The Googan Baits GRC-WMR Rattlin' Chunk Watermelon is designed to elevate bass rigs with audible and tactile cues that can increase on-screen excitement on the water. The watermelon color offers high visibility in clear to stained water, helping your jig or Ned-style setup stand...

Meet the GRC-ALA Rattlin' Chunk Alabama Craw In the Googan Baits lineup, the GRC-ALA Rattlin' Chunk redefines what a jig trailer can do. Built to pair with back-of-the-boat jigs or Ned rigs, this trailer fuses a bold profile with water-friendly details. It draws inspiration...

Overview of the Sammy 115 Topwater LureThe Sammy 115 from Lucky Craft brings a distinct surface presence to freshwater fishing. Its flat sitting topwater profile rests on the surface while delivering a lively combination of walk the dog motion and a popping action. The...

Overview Designed in collaboration with Mike Bucca, Catch Co presents the Baby Bull Gill Swimbait in Pearl Bone. This 3.75‑inch, 3/4‑ounce hard plastic lure is built to resemble a bluegill with lifelike motion straight out of the box. The compact profile and vivid finish...

Meet the Keitech FSI48-418 Fat Swing Impact The Keitech Fat Swing Impact redefines the paddle tail swimbait with a distinctive two‑tone color crafted through a salted plastic blend. In the Bluegill Flash color, the lure catches the eye and moves with convincing presence, inviting...

Meet a carefully engineered collaboration between Catch Co and Mike Bucca: the Baby Bull Gill Swimbait in a Violet Brim finish. This downsized, hard plastic swimbait is designed to imitate a bluegill's darting profile without requiring specialized gear. Designed for versatility, the compact body...

Meet the Catch Co Mike Bucca Baby Bull Gill Swimbait, a downsized hard plastic lure designed to pull panfish from structure and cover. This 3.75-inch, 3/4-ounce swimbait honors Mike Bucca's bluegill-inspired bull gill design while remaining approachable for everyday anglers with standard tackle. Designed...

OverviewThe Yamamoto Gary 4-Inch Single Tail Grub is a time-tested soft plastic lure designed for versatility on the water. Its compact profile and lifelike tail action deliver a natural swimming motion that anglers trust in a variety of conditions. The Blue Pearl color, accented...