Meet the SPRO Aruku Shad 65 Delta Chrome The Aruku Shad 65 is a nose down lipless crankbait crafted to plow through cover with confidence while delivering a distinctive stance on the bottom. Its Delta Chrome finish and loud rattles combine to create a...

Overview The SPRO SRCMD55MCW RKCrawler Md 55 Molting Craw is a purpose driven shallow water crankbait designed to pair responsive action with dependable hookups. Engineered by 13 FISHING in collaboration with SPRO, it aims to deliver consistent performance in tight quarters and around cover....

Rapala Deep Tail Dancer 07 Blue Flash: Deep-Depth Lure for Big FishThe Rapala Deep Tail Dancer 07 Blue Flash blends classic wounded-minnow realism with a bold deep-diving lip. It plunges toward mid-depth structure up to 30 feet unassisted, making it well suited for days...

Overview The Rapala Original Floating Minnow Blue is a time-tested lure that combines a classic wounded-minnow profile with buoyant, hand-tuned balance. Its buoyant balsa body helps the lure ride with a natural float, while a precise wobble mimics a struggling baitfish. Designed for versatility,...

Meet the Rapala Scatter Rap Minnow 11 in Silver Fluorescent Chartreuse, a lure built on the timeless minnow silhouette with a purposefully designed Scatter Lip. The combination of a lightweight balsa body and a curved lip creates an erratic, evasive sweep that mimics fleeing...

Overview This compact lure feels balanced in the hand and comes alive the moment you add water. It delivers quick, responsive action that stands apart from many traditional crankbaits, making it a versatile choice for anglers seeking a lively, erratic swim. Crafted with a...

Discover the Rapala Scatter Rap Crank LureThis compact 5 cm lure is built to feel right in the hand and to respond instantly when it meets water. The combination of a lightweight balsa body and a custom Scatter Lip creates an erratic, evasive sweeping...

The Rapala Jointed Shad Rap 07 Fire Crawdad is a versatile freshwater lure designed to mimic a wounded baitfish with a wide, lifelike swimming action. Its segmented, jointed body creates a believable wobble, while a loud rhythmic rattle announces presence and can tempt strikes...

Overview\nThe Rapala Scatter Rap Crank Lure in Baby Bass, a compact 5 cm model, feels balanced in the hand and stirs to life the moment it meets water. Its slim silhouette and specialized Scatter Lip drive a lively, evasive sweep that imitates startled baitfish...

Overview Meet the Acme HR6/S Hyper-Rattle Bait in silver — a compact, action-packed lure designed to trigger more bites by combining enticing sight and sound. Built for anglers who want more confidence on the water, this bait pairs a crisp, lifelike profile with a...

Overview The Acme HR6/PTG Hyper-Rattle Bait is a compact 2.5-inch lure weighing 1 ounce, finished in Pink Tiger Glow. Its refined profile blends a lifelike minnow silhouette with precise balance, so the bait maintains a natural glide and subtle tail kick during jigging. When...

Meet the Rapala Wiggle Wart MadFlash 05 Blue Chrome Orange The Wiggle Wart MadFlash 05 blends a time-tested wobble with a bold blue chrome orange finish, designed to catch the eye of predatory fish. This hard lure is built for casting and retrieving with...

Overview The Authenx Moxi from B Fish N Tackle blends a compact profile with the proven action anglers rely on from the Authent-X plastics family. Built around the idea that a slightly smaller body can keep a lifelike movement with less vibration, this lure...

Meet the Acme HG5/PTG Hyper-GlidebaitThe HG5/PTG is a compact ice lure designed to stand out in a range of conditions. Its pinktigerglow finish enhances visibility in dim or stained water, helping anglers spot the lure and track its motion during the cast.Engineered for responsive...

Meet the Deadly Dick 3/4L-03 Long Green 3/4-Ounce lure — a handcrafted, solid brass bait with a nickel-plated finish designed for versatility on the water. The weight and balance are tuned for confident casts and steady retrieves in varied conditions, helping you cover more...

Meet the Acme HG4/PTG Hyper-Glide Bait, a compact 1.5-inch lure weighing 1/10 oz, finished in Pink Tiger Glow. Designed for adaptable casting and a crisp, responsive action, this bait brings a bold silhouette to most freshwater setups and even some light coastal conditions. Its...

Overview Tsunami’s Holographic Weighted Sand Eel is designed for real-world performance. These lures undergo tank testing to fine‑tune strike‑triggering action and ensure consistent behavior across retrieval and casting. The result is a lure that feels well balanced in the water and during long casts,...

Overview The Tsunami HWE8-2-3 Holographic Weighted Sand Eel is an 8-inch lure designed to balance casting stability with lifelike swimming action. Sold as a convenient 2-pack with a sleek black back, this lure is built for saltwater environments where visibility and balance matter. Its...

Meet the Duo Bail Roof BR Head Derma Ultimate Originals presents the Duo Bail Roof BR Head, a purpose-built lure head designed for seabass anglers who value balance, versatility, and control on the water. When wrapped, the BR Head yields a stable, level presentation,...

The Silver Horde Coho Killer Glow Spoon is designed to tempt predatory fish with a lifelike presence and a convincing underwater rhythm. The 4441000664 model centers on an ultrarealistic 3D eye that mirrors a real baitfish, paired with a fluttering tail that creates a...