Overview The Rapala Gold Miner Spoon Lure is a compact casting spoon designed to mimic a wounded baitfish with a bright chrome body and a blue hot tail. At 4-3/4 inches long and weighing 3/4 oz, it balances for long casts from shore or...

Overview The Rapala Precision Xtreme Deep Mavrik Jerkbait is built to reach mid and deep water with a controlled twitch and pause cadence. Its bold Bold Shad color flashes with subtle lifelike movement, inviting aggressive bites from predatory fish you’re targeting across lakes, rivers,...

Meet the BBZ Bio-Shad Gizzard Swimbait When FishLab teamed up with award-winning lure designer Bill Siemantel, the result was a four-piece, 6-inch swimbait designed to mirror common forage underwater. The BBZ Bio-Shad Gizzard Slow Sink combines a lifelike glide with a balanced weight that...

Meet the FishLab BBZ Bio Rat Developed with input from award-winning lure designer Bill Siemantel and the FishLab Tackle team, the BBZ Bio Rat brings a bold presence to topwater fishing. Available in two sizes—the 7½-inch model and a magnum 10-inch option—this lure is...

Overview Meet BE-TOOL Padded Release Clips, a compact and durable solution for quick-release fishing setups. Crafted from a tough nylon body with steel components, these clips glide smoothly along lines and gear, helping protect lures, hooks, and tackle from abrasions while you focus on...

Meet the Rapala Original Deep Wiggle Wart 05 Bone The Rapala Original Deep Wiggle Wart 05 Bone is a compact, deep-diving lure designed to reach submerged structure with a pronounced, lifelike wobble. The bone hue delivers a natural look across varying light and water...

FishLab BBZ Bio-Shad Crankbait — Tennessee Shad Pattern Two veteran minds—BBZ’s award-winning lure design and FishLab’s product discipline—come together in this compact 4-inch crankbait. Weighing 3/4 ounce, it balances easy casting with a robust profile that can entice bass across a variety of waters....

Enhance Your Downrigging Setup with BE-TOOL Padded Release Clips BE-TOOL delivers a thoughtfully engineered pair of padded release clips, built to streamline your fishing rigging and protect line integrity. The large version is designed for durability in active on-deck use, offering a smooth release...

Rapala Original Deep Wiggle Wart 05 Tennessee Shad The Rapala Original Deep Wiggle Wart 05 in Tennessee Shad brings a classic crankbait profile to modern anglers. With a deliberate mid-depth wobble, this deep-diving lure is built to reach fish that linger around structure, drop-offs,...

Meet the Luhr-Jensen K15 Kwikfish Rattle The 5-inch Kwikfish K15 is a purpose-built diving plug that blends bold color, dynamic action, and a rattle chamber to catch the attention of game fish in a variety of water conditions. With its chartreuse and Green UV...

Enhance DIY Buzz Lures with Circle B Tackle Buzz Spin Wire FormBuilt for hands on lure builders, the Buzz Spin Wire Form kit gives you control over lure action with four common weights. The 50 pack lets you test different combinations as you refine...

OverviewRapala's Original Deep Wiggle Wart 05 in Fluorescent Red/Black HB is a mid-size deep-diving lure designed to cover water efficiently. The lure�s shape promotes a pronounced zigzag and side-to-side wobble as it dives, creating a bold silhouette that remains visible in varied light and...

Overview Elevate bass fishing with the Booyah J.C. Covert Series spinnerbait. This 1-ounce, single-piece lure blends rugged construction with eye-catching blade action, designed to perform in a range of conditions. Its color combo — White, Chartreuse, and Blue — is crafted to attract attention...

Deps Beckon Craw 3.5in Creature Bait — 5pkMeet a compact power player designed to provoke water movement and trigger bites in a variety of setups. The Deps Beckon Craw features an oversized claw paired with a subtle, wavering profile that exudes life at every...

Deep-water confidence with a proven MDJ design Developed with Elite Series pro Mark Daniel Jr, the Bill Lewis MR-12 Crankbait is crafted to trigger bass holding in deeper mid-ranges. Weighing 3/4 oz and diving up to 12 feet, it helps you explore cover like...

Overview of the MR-6 Mid-Range Crankbait Designed with input from Major League Fishing pro Mark Daniels Jr., the Bill Lewis MR-6 targets the six-foot depth zone with a compact, casting-friendly profile. Its balanced weight and internal transfer system help you reach mid-range structures while...

Meet the Bill Lewis MR-12 Crankbait The MR-12 is the deeper sibling in the MR Crankbait lineup, co-developed with Elite Series pro Mark Daniel Jr. to entice bass holding on mid-range structure. Engineered to reach approximately 12 feet, it balances buoyancy with a deliberate...

Keitech FS68440 Fat Swing Impact Electric Shad: 6.8-inch of balanced swimbait action The Fat Swing Impact advances the paddle tail swimbait with a thoughtfully tapered ringed body and a two-tone color injection process. Crafted from salted plastics, this design seeks a perfect balance between...

Overview The Alomejor Fishing Flasher is a compact, white-tinted trolling lure designed to boost underwater visibility and entice bites across environments. Its lightweight construction fits easily into tackle setups, while a built-in reflector and glittering particles catch ambient light as you move the lure...

Overview Meet the Rapala X-Rap Pop 07 topwater lure, a compact 2.75 inch bait designed to deliver bold hits and eye catching surface action. Starting in a tail down pose, its arched body sets up for a dramatic kerplunk and splash with every snap,...