OverviewThe Savage Gear 3D Line Thru Bluegill Slow Sink Lure is designed to help anglers present a lifelike bluegill silhouette in the water and to trigger intuitive responses from predatory species. The 3D line-thru design positions line through the body, influencing how the lure...

Overview The MagBay Lures Mahi Morsel 9-inch lure is designed to excel across pelagic hunting grounds. Its balanced size sits in a practical sweet spot, potentially appealing to both smaller yellowfin and larger marlin. Expect a time-tested profile that combines tasteful color work with...

Overview The Lobo Lures Green Machine Billfish Edition Bullet Trolling Lure is built to perform behind the boat with a clean silhouette and high‑contrast coloring that stands out in offshore conditions. Featuring the classic Green Machine style, this bullet lure is designed to move...

Overview The MagBay Lures 11-Inch Panamania Purple Abalone Shell Marlin Lure combines eye-catching color with proven offshore design. Named for its strong performance in Panama’s blue and black marlin fishing, this lure brings a bold presence to your trolling spread while offering versatility across...

ProFlash Power for the Water The Pro-Troll ProFlash Lighted ProChip Flasher with Echip in Green Goblin delivers a compact, 11-inch signaling tool designed to add visibility and motion to your setup. The patented kicker fin at the rear enhances the flasher action, while the...

Step into a new dimension of lure realism Experience the Savage Gear 4D Line Thru Perch, a line through design that blends cutting edge realism with practical features. Built on a photorealistic, 3D-scanned baitfish body and finished in Albino, this lure catches light and...

Meet the SHIMANO HD-ORCA Offshore Lure The SHIMANO HD-ORCA expands the trusted Orca offshore lure family with a distinctive topwater dive and swim action. When you retrieve with low, slow sweeps, the lure mimics the erratic motion of a wounded baitfish. The result is...

Overview The Daiwa Ajing Meballing Gekkabijin Beamfish Reprint reproduces the beloved Beam Fish 1.8, a design enthusiasts requested for restoration across social channels and events. This glitter clear lure blends a compact profile with a lifelike silhouette, and a subtle vibration that helps it...

Product overview Speedlures presents the Shelt 5-piece set of unpainted 10-inch Jake blanks, crafted for custom lure painters targeting pike and musky. These blank bodies are built from high-quality ABS plastic, delivering a durable yet lightweight foundation to bring your color patterns, textures, and...

Meet the Valkein Spoon Gigaburst 2.8g Gold, a compact, high-visibility spoon lure designed for quick, eye-catching action. The gold finish catches light on every cast, creating flashes that help the lure stand out as it sweeps through water. Design and action The lure blends...

Overview Meet the SHIMANO TP-ORCA 190 floating lure, a versatile option built for anglers who value distance and action. Its aerodynamic silhouette slices through the air, helping you reach farther targets with steadier accuracy in a range of conditions. On the water, the lure...

Realistic pike realism that moves like the real thing Engineered from precise 3D scans, the Savage Gear 4D Line Thru Pike captures a lifelike silhouette and a natural S-curve swimming action. When retrieved or paused, the lure creates believable water displacement that mirrors a...

Overview The MagBay Lures Original Phoenix Marlin Pelagic Trolling Lure in Green Sardine delivers a bold 10-inch profile designed for offshore trolling. Its lively color and responsive motion imitate natural bait, inviting a range of big pelagic species to investigate as you work your...

Experience MagBay Lures High Speed Wahoo Clippers These Wahoo Clipper Lures blend stunning paint with precise weight balance to deliver an upright, fast-moving trolling profile. Keel-weighted heads help the lure track cleanly behind the boat, whether you run with a trolling weight or free-drag...

OverviewMagBay Lures unveils the High Speed Wahoo Clippers in a striking purple finish, designed for fast, stable trolling at depth. The keel-weighted heads promote balanced tracking, helping the lure stay upright whether you troll with a weight or run it unrigged. Known for performance...

Overview The Keitech Salticore Tube introduces a refined 3.5 inch option built with a compact inner core and a soft salt-infused shell. This core-shot construction delivers a firm, responsive feel on the retrieve while maintaining a lifelike silhouette that moves with natural ease. Designed...

Meet the Keitech Salticore Tube 3.5 inch in Scappanon, a thoughtfully sized soft lure designed for balanced action and versatile fishing setups. The core shot concept integrates a reinforced inner profile with a textured outer wrap, delivering a compact, confident presence in water and...

Overview: A Minnow Vibration Built for Deep Water The JACKALL Big Backer 107 Bluping Low Stripe Lure is a purpose-driven sinking minnow plug designed to reach deep ranges with a natural, lifelike posture. Measuring 4.2 inches (107 mm) and weighing 1.0 oz (27 g),...

Overview Meet the Keitech Salty Core Tube in a fresh 3.5 inch size, packed as a 6 piece set. This lure uses a core shot design that adds structure while preserving action, delivering a firm yet lifelike feel when worked through cover. The Watermelon...

Explore the Fish WOW! Kast Spoon 5-piece set, a versatile choice designed for multi-species fishing in both fresh and saltwater. Each lure weighs 3 oz, measures 5.5 inches overall (including the hook) with a 3.25-inch body, and features a treble hook paired with a...