Overview The Heddon Rattle Spook in Pearl Shad is a topwater lure designed to deliver audible, surface-focused targets on the strike. The combination of a lifelike silhouette and a distinct rattling chorus mimics stressed baitfish, helping you draw attention to the surface where predators...

Overview The Heddon Sonar Flash Lure in a sleek silver finish blends a compact profile with an adjustable vibrating action that adapts to a variety of freshwater situations. At 2 3/8 inches long and weighing 1/2 ounce, it offers a balanced target for accurate...

Overview The Heddon Saltwater Super Spook Jr 3-Pack brings three color options into one convenient set, so you can quickly adapt on a single trip without guessing which hue will perform best. Included are Bone, Black Shiner, and Red Head Holographic colors, each selected...

Overview The Heddon Saltwater Super Spook Jr. brings the legendary topwater action of the Zara Spook family into a compact, salt-ready package. Its pink-silver insert finish catches sunlight and creates a lifelike silhouette on the water, helping the lure read as a tempting predator...

Overview The Heddon Saltwater Super Spook XT is a 5-inch, 1-ounce topwater lure finished in plug nickel, built to catch the eye and entice strikes along inshore waters. This model blends the classic Spook silhouette with modern saltwater durability, offering versatility for a range...

Heddon Saltwater Super Spook XT – 5-Inch in Silver Mullet Engineered for demanding saltwater conditions, the Heddon Saltwater Super Spook XT combines rugged hardware with a lifelike color pattern that mimics baitfish skittering across the surface. The XT model enhances durability and performance, making...

Meet the Saltwater Super Spook by Heddon The Saltwater Super Spook is Heddon's rugged saltwater variant of the famed Zara Spook family. At 5 inches, it presents a substantial topwater profile designed for close-range commotion and long-range casts alike, built with saltwater-grade hooks and...

Meet the Heddon Sonar adjustable-action lure The Heddon Sonar blends a compact profile with a customizable motion that adapts to a variety of freshwater scenarios. Its fluorescent green crawdad finish stays visible in clear water and stained water alike, making the lure easy to...

The Heddon Sonar Adjustable-Action Fishing Lure is built for anglers who value control on the water. Its distinctive adjustable-action design comes from line-tie holes that let you tailor how the lure responds to each cast, retrieve, and tug of current. Whether you cast, troll,...

Overview The Heddon Sonar Blade Bait Chrome is built for versatility in freshwater fishing. This lure features a unique adjustable-action design that lets you tune the response to the water, cover, and target species. Its chrome finish reflects light with every impulse of the...

OverviewThe Heddon Sonar Flash Lure in silver blends a compact silhouette with a responsive vibrating action designed for freshwater angling. This lure is tuned to attract attention with a lively pulse while remaining easy to handle in a variety of water conditions.Adjustable-action design for...

Overview Meet the Heddon Sonar Flash Lure in Gold, a compact, vibration-heavy fixture built for freshwater anglers. Its small profile packs a surprising amount of action, with a design that invites casts, trolled passes, or jigging motions to pair with the moment. The Gold...

Meet the Heddon Sonar Lure The Sonar is a unique adjustable-action lure designed for versatility across freshwater waters. In chrome, the compact 2-3/8 inch profile and 1/2 ounce weight deliver a balanced, enticing presence that catches the eye and scales with your retrieve. Adjustable...

Overview The Spin'N Image from Heddon is a rotating-tail topwater lure designed to deliver a finesse buzzing action that grabs attention on the surface. Its silhouette nods to the classic Spit 'n Image shad, while a hard plastic tail rotates to create subtle agitation...

Overview The Spin'N Image is a finesse topwater lure designed to deliver a subtle buzzing motion from its rotating tail. Its design nods to the classic Spit 'n Image silhouette, paired with a hard plastic tail that rotates and leaves a tiny bubble trail...

Overview The Spin'N Image from Heddon is a finesse topwater lure built around a rotating tail that creates a delicate buzzing motion on the surface. In sunny or clear-water days, this subtle surface activity can stand out against calmer water, inviting bites from bass...

Meet the Heddon Spin'N Image Bluegill Fry, a finesse topwater lure designed for surface action on calm, clear days. Built around a Spit 'n Image style body, it pairs a hard plastic rotating tail with a tiny sound hole to release a subtle buzz...

Meet the Spin'N Image, a rotating-tail topwater lure from Heddon designed for finesse surface action. While many topwaters rely on loud splashes, this lure blends subtle buzzing with a precise surface trail, creating a distinct presence on calm, clear water. The molded Spit 'n...

Overview The Spin'N Image is a rotating tail topwater lure engineered for a finesse buzzing presence on the surface. Its design nods to the familiar Spit 'n Image shad silhouette, but the hard plastic tail rotates with a subtle, attention-grabbing motion that pairs with...

Realistic shad mimic for freshwater fishingThe Heddon Spit’n Image Emerald Shiner recreates the frantic darts of a fleeing shad, delivering an authentic silhouette that can trigger predatory responses in freshwater fish. The colorway and finish are designed to catch the eye across varying light...