brad's killer fishing gear

Overview Years of testing and innovation are built into Brad's 360 EVOLOLUTION Flasher Chewbaca, delivering a true 360-degree presentation on the water. The design emphasizes a crisp pause, a whip-like thump, and flexible action that can adapt to different currents and lure configurations. This...

Brad's Super Bait Cut Plug: Realistic action meets simple customization The Brad's Super Bait Cut Plug is a rotating bait-holding lure designed to mimic a wounded bait fish as it moves through the water. The action stays smooth and inviting, helping you trace a...