FishLab Mack Attack Soft Swimbait: 8" 9.5oz in Green Mackerel The Mack Attack Soft Swimbait from FishLab is a paddle-tail swimbait designed to mimic the flash and natural motion of a live mackerel. In the Green Mackerel color, it catches light and presents a...

Overview Luengo Luminous Octopus Squid Skirt Lures imitate octopus or squid with a subtle glow that helps attract attention across a range of water conditions. The soft vinyl body paired with lifelike eye details creates a convincing silhouette for both saltwater and freshwater use,...

Overview Deep diving crankbaits are a staple, but the Strike King XD Promodel Crankbait S 10XD—affectionately known as The Shizzle—elevates depth and speed without losing control. Built around a curved bill, this lure is designed to reach deeper water efficiently, turning aggressive retrieves into...

Meet the Rapala Jointed 11 Pike, a 4.375-inch lure crafted to deliver lifelike baitfish action with a subtle, natural bend. The jointed body creates a convincing flicker as it moves, helping to entice predatory species from shadows and cover. This lure is designed to...

Dynamic, lifelike motion designed for predatory fishThe Rapala Jointed Shad Rap 07 delivers a broad, lifelike swim thanks to its two-piece body. The motion mimics an injured baitfish, while a distinct, rhythmic rattle adds an audible cue that helps the lure stand out in...

Ahrex Saltwater Minnow Hook – Spawn Fly Fish The Ahrex Saltwater Minnow Hook, part of the SA Minnow family, is designed for versatile baitfish imitations. From classic Popovics-sandeels to smaller baitfish cues and the quirky Crazy Charlie, this hook aims to bring realistic silhouettes...

Overview The Ahrex SA280 Saltwater Minnow Hook is purpose-built for baitfish imitations across a range of small lures. From classic Popovics-sandeels to tiny baitfish profiles and Crazy Charlies, this hook is designed to perform in cold saltwater conditions while delivering dependable presentation and enhanced...

Overview The Ahrex SA280 Saltwater Minnow Hook is built to partner with baitfish imitations, from classic sandeel-inspired profiles to smaller baitfish decoys and nimble lures like Crazy Charlies. Crafted with cold saltwater fishing in mind, this hook balances a slim silhouette with a robust...

Overview The Ahrex SA280 Saltwater Minnow Hook is built to cover a wide range of baitfish imitations. From classic Popovics-sandeels to tiny minnow profiles and other compact presentations, this hook excels in cold saltwater environments where subtle, natural baitwork matters. Designed with real-world needs...

Overview The Saltwater Minnow Hook by Ahrex is designed to suit a wide range of baitfish representations. Whether you're targeting classic Popovics style sandeels, small live or replica baitfish, Crazy Charlies, or other compact lures, this hook is built to perform in cold saltwater...

OverviewSpro collaborates with America’s top anglers to design fishing tackle that blends legendary reliability with modern innovation. The RKCrawler 50 Phantom Watermelon is a classic crankbait reimagined for today’s anglers, offering a familiar silhouette paired with a responsive, action-forward feel in the water. The...

Overview of the AHREX SA280 Size 2 Hook The AHREX SA280 Size 2 is built for baitfish imitations, spanning classic patterns like Popovics-sandeels and other small lures. It is a versatile choice for cold saltwater environments, where durability and precise presentation matter. This hook...

Meet the Spro Rkcrawler 55 Electric Red Craw Spro partners with America’s top anglers to design tackle that performs on the water. The Rkcrawler 55 blends a classic crankbait silhouette with modern craftsmanship, delivering a lure that feels balanced in hand and in action....

Boost your trolling efficiency with a directional diver Luhr Jensen's 3/0 Dipsy Diver in Chartreuse/White Bottom blends high visibility with a smart, directional design that helps you distribute lures farther from the boat. When the base plate guides a shift to port or starboard,...

Designed with elite pros for lifelike attractionCreated by Elite Series pro Brett Hite in collaboration with Evergreen International, the Z-MAN CBJH38-13 ChatterBait Jack Hammer blends precision engineering with field tested cues. Its design emphasizes quick initiation of vibration and a dynamic side to side...

Zoom Bait Big Critter Craw: a versatile 5 inch craw lureThe Zoom Bait Big Critter Craw Bait comes in a pack of 10, featuring a black-red color with red claws designed to grab attention in the water. Precision molded claws deliver a lifelike action...

Compact, Versatile Mini Lure for Panfish and Beyond The Yo-Zuri RattlN Vibe Mini is a 40mm (about 1.63 inches) lure built for versatility across freshwater seasons. Its tiny profile slips through tight spaces near weed edges, docks, and drop-offs, yet it still commands attention...

Timeless design meets versatile angling actionThe Rapala Original Floater 18 in Silver combines a storied, reliable silhouette with practical, field-tested behavior. At 7 inches, this lure carries a confident presence without feeling overpowering, and its wounded-minnow motion has long been a go-to for many...

Yo-Zuri R1210-RPCH 3D Inshore Popper — Details at a Glance Meet the Yo-Zuri R1210-RPCH 3D Inshore Popper, a compact hard bait designed for inshore casting with a lifelike feel in the water. At 70 mm in length and weighing about 0.014 kg, this lure...

Meet the Zoom Bait Big Critter Craw, a five-inch crawfish imitation designed to move with lifelike realism through the water. This ten-count pack features the Green Pumpkin/Orange colorway, offering a versatile option for anglers who like bulky, eye-catching presentations without sacrificing finesse. Whether you’re...