Overview The Berkley Gulp! Alive Waxies Pink, 2 oz, combines a compact size with a potent scent dispersion to attract panfish across seasons. Engineered to resemble the real thing, these waxies are designed to be durable and dependable in a variety of conditions, making...

Overview Berkley Gulp! Alive! Angle Worm offers a compelling alternative to live bait, delivering a scented, soak-in bait that aims to attract fish through its infused aroma. Stored in a convenient jar, the bait is designed to be recharged between uses, helping you maintain...

Overview Meet Berkley Gulp! Alive! Angle Worm, a compact 1-inch bait designed to imitate the feel and motion of live worms while introducing Gulp! scent into the water. The bright red color and ribbed body create a lifelike silhouette that attracts curious fish from...

Enhance your bait with Berkley Gulp! Alive Attractant Berkley Gulp! Alive attractants are designed to bring your lure to life by adding a live-bait style scent and flavor to your rig. The Shad/Shiner profile is crafted to be noticeable in the water, giving your...

Boost Your Bait with Berkley Gulp! Alive! Attractant MinnowTurn ordinary rigs into scent-driven lures with the Gulp! Alive! Minnow Attractant. This spray-on formula carries a Minnow prey profile that fish recognize, delivering a subtle aroma and a savory hint that evokes live bait. The...

Overview Berkley Gulp! Alive! Attractant in the herring variant is a purpose-built aroma designed to work alongside Berkley’s Gulp! Alive! line. This sprayable attractant blends a distinctive herring scent with a flavorful profile to help create a noticeable scent trail and a detectable taste...

OverviewMeet Berkley Gulp! Alive! Corn, a soft plastic bait designed to look and feel like real corn. Each piece is soaked in a strong attractant that can help you expand your strike zone and entice fish from a distance. The result is a practical...

Overview Berkley Gulp! Alive! Crab Attractant is a saltwater lure enhancer designed to release a savory aroma that travels with the current, helping crab bait stand out in busy waters. The GSP8-CB formulation sits within Berkley’s Gulp! Alive! family, known for scent-rich attractants that...

OverviewMeet the Berkley Gulp! Alive! Fat Floating Trout Worms. This design keeps a shorter, fatter profile that floats in the midwater where trout often feed. Immersed in Berkley's Gulp! attractant, these soft baits aim to extend your fishing reach by signaling to fish from...

Elevate your lure game with Berkley Gulp! Alive! Attractant Spray Gulp! Alive! Fish Attractants deliver a culinary-inspired scent and flavor that make your bait feel more 'alive' in the water. This 8-ounce spray is infused with a bold garlic note alongside a range of...

Overview Discover a modern alternative to live bait with Berkley Gulp! Alive! Fish Fry in chartreuse. Each 1-inch soft bait is infused with a powerful attractant, designed to deliver a steady scent trail and enticing motion. The result is a compact, easy-to-use option that...

OverviewDiscover the Berkley Gulp Alive Jerk Shad in a vivid Blue Pepper Neon 5 inch profile. This scent-drenched soft bait offers a practical alternative to live bait by delivering both lifelike action and a persistent attractant. The colorway adds a touch of visual flash...

Realistic action that hooks the eye and the attention The Berkley Gulp! Alive! Jerk Shad Firetiger is designed to mimic a struggling baitfish with an erratic, darting motion. This movement creates visual interest and invites curious predators to investigate, particularly in conditions where visibility...

Meet the Berkley Gulp! Alive! Leech Trading live bait hassles for a next-gen soft bait, the Berkley Gulp! Alive! Leech in black measures 1 inch (3 cm) and is designed to mimic the look, feel, and motion of real leeches. The bait is soaked...

Overview Berkley Gulp! Alive! Maggots White are premium, ready-to-use bait crafted for freshwater anglers who value attraction, realism, and simplicity. Each maggot is a compact 1-inch size with a white appearance, designed to fit a variety of rigs and presentations. The Gulp! formula is...

Discover Berkley GARJ8 Gulp! Alive! Recharge Liquid, a powerful attractant designed to enhance your fishing experiences. The Recharge formula keeps bait lively and enticing, helping fish strike more often.Gulp! Alive! Recharge LiquidIdeal for soft baits and lures, easy to apply, and designed to boost...

Maximize lure appeal with Berkley Gulp! Alive! Saltwater Attractant Spray In saltwater settings, subtle cues can make the difference between a tease and a hookup. Berkley Gulp! Alive! Saltwater Attractant Spray delivers a potent aroma and a hint of flavor that helps your lure...

OverviewBerkley Gulp! Alive! Shrimp Assortment offers a modern, convenient alternative to live bait. Each 3-inch shrimp-shaped bait is soaked in a potent attractant that aims to mimic the scent and texture of natural prey. The soft, lifelike feel and vibrant hues contribute to a...

Say goodbye to the hassles of live bait and hello to Berkley Gulp! Alive! Stonefly soft baits. Crafted to mimic the feel, scent, and movement of the real Stonefly, these lures offer a realistic option that can entice panfish and other freshwater species. Each...

Elevate Panfish Fishing with Berkley Gulp! Alive! Stonefly Meet Berkley Gulp! Alive! Stonefly Soft Baits, freshwater lures designed to mimic the look, feel, and scent of a real stonefly. This next generation of soft bait brings an enticing combination of lifelike textures and powerful...